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Come sponsorizzare su Facebook

Una guida passo-passo alla pubblicità su Facebook. Con tutti i punti di attenzione

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Chi dovrebbe investire di più nelle recensioni e nel passaparola?

Recensioni e passaparola online sono sempre utili nella vendita online e nel branding? No. Dipende da moltissimi fattori. Vediamo quali

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I contenuti “usa e getta” catturano la nostra attenzione e ci fanno ricordare meglio i brand

Non tutti i contenuti devono essere evergreen. 12 esperimenti hanno dimostrato che i contenuti effimeri dei marchi possono essere ricordati meglio

The Garden of Rosero

Inspiring young enterprises: The Garden of Rosero

Creating and running a business is not easy, but it is satisfying. Andrea and Carlotta, with their amazing "Rosero Garden," know this well.

Many types of marketing

What are the different types of marketing?

Inbound, outbound, above-the-line, guerrilla ... endless types of marketing with often obscure but necessary names for companies. Let's look at them

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SEO for small brands: low-budget techniques

An examination of the most cost-effective tools and methods available to small brands to start getting indexed on Google

Market penetration

Defeating competitors with market penetration strategy

Often the best weapon for small brands and those who want to conquer new markets, we discover all sides of market penetration

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What is Shopify and how you can quickly set up an e-commerce business

Shopify is now for SMEs the e-commerce platform by definition. Let's lay it bare in this article. Costs, usage, advantages, limitations

GoodFirms Galvani

GoodFirms interviews Francesco Galvani, CEO of Deep Marketing

In this interview, GoodFirms experts sat down to talk with Francesco Galvani, CEO and founder of Deep Marketing.

The science of empirical generalizations in marketing

Marketing is a science. Empirical generalizations allow us to build our strategies from scientific evidence.