Advertising, SEO, branding and press office, with the sources cited.
Featured
Sources stay next to the ideas.
Keep reading.
Is WordPress Dead? The 2026 Data and 9 Real Alternatives
WordPress still runs 40.8% of the web, but in 2025 its ecosystem produced 11,334 vulnerabilities and only 49% of its sites pass Core Web...
August 17, 2026
AI terms to know in 2026: what they change for you
Agents, harness, MCP, skills, computer use, GEO and AGI explained for SME marketers, with primary sources and what they change in daily...
October 9, 2026
Zero-Click Search in 2026: AI Overviews Send Fewer Clicks (and What SMEs Should Do)
Position one loses 58% of clicks when an AI Overview shows (Ahrefs, 2026). Verified zero-click and AI Mode data, plus 10 moves for SMEs.
March 13, 2026
Why 95% of AI Marketing Projects Fail in 2026 (MIT Data)
MIT 2025 study on 300 GenAI deployments: 95% of pilots produce zero P&L impact. The 7 mistakes that doom them and the framework to avoid...
April 28, 2026
AI for Copywriting 2026: 12 Tools Compared (Free Tier, Prices, Use Cases)
Evidence-based comparison of 12 AI tools for writing copy in 2026: ChatGPT, Claude, Gemini, Jasper, Copy.ai and others. Real prices, free...
May 5, 2026
Media Mix Modeling: The Marketing Revolution Nobody Is Talking About in Italy
MMM: Statistics, machine learning, power, and logic to break free from the tyranny of simplistic conversion attribution models
February 9, 2024
Schema Markup for AI Search 2026: Practical Guide (FAQPage, HowTo, Article)
How to structure JSON-LD schema markup so ChatGPT, Perplexity, and Gemini cite your content in 2026. FAQPage, HowTo, Article+author,...
May 5, 2026
AI Stack for SMBs 2026: How Much It Really Costs (€0, €100, €500/month Compared)
Three realistic AI marketing stacks for SMBs in 2026 at €0, €100, and €500/month budgets. Expected ROI, free tiers that actually work, when...
May 5, 2026
AI for Advertising 2026: SMB Stack with Performance Max, Advantage+ and Creative Tools
Practical guide to AI in advertising for SMBs in 2026: Performance Max and Smart Bidding, Meta Advantage+, AI creative tools...
May 5, 2026
AI for Video Marketing 2026: Tools and Workflows (Runway, HeyGen, Synthesia, CapCut)
Operational guide to AI video tools in 2026: text-to-video (Runway, Pika, Sora), AI avatars (HeyGen, Synthesia), edit assist (Descript,...
July 10, 2026
LLM Referral Traffic 2026: How to Track It in GA4 (ChatGPT, Perplexity, Gemini)
GA4 setup for tracking traffic from ChatGPT, Perplexity, and Gemini in 2026. Source filters, UTM strategy for links in custom GPT/MCP, real...
July 9, 2026
Expensive SEO and link building? Wasted money in 2026
Paying for link building and keyword SEO delivers less and less: AI engines cite the brands the press names. Ahrefs: unlinked mentions...
June 20, 2026
How to Appear on ChatGPT, Perplexity and Gemini in 2026: A GEO Guide
Getting cited by ChatGPT, Perplexity and Gemini in 2026 depends above all on earned media: 84% of AI citations come from mentions on...
June 3, 2026
Citation Monitoring 2026: 5 Tools to Measure LLM Citations (Profound, Otterly, Peec, Athena)
Operational comparison of the 5 citation monitoring tools for ChatGPT, Perplexity, Gemini in 2026: Profound, Otterly.ai, Peec AI, Athena...
May 9, 2026
AI for SEO 2026: 10 Tools Tested (Surfer, Frase, MarketMuse, ChatGPT)
Operational comparison of the 10 AI tools for SEO in 2026: Surfer, Frase, MarketMuse, Clearscope, NeuronWriter, Outranking, Semrush AI....
May 5, 2026
SEO vs GEO 2026: 15 Operational Differences (What Changes, What Stays the Same)
SEO and GEO (Generative Engine Optimization) coexist in 2026. Comparison table of 15 operational differences across keyword research,...
May 5, 2026
AI Content Marketing: Why It All Looks the Same (Fix)
Originality.ai detects 30-50% LLM output on evergreen queries. Google SpamBrain 2025 hits scaled content abuse. How to produce AI-proof...
March 19, 2026
ChatGPT Shows Ads: End of the Impartial AI Advisor
OpenAI turned on ads in ChatGPT in February 2026: 60$ CPM, 200,000$ minimum per brand. What really changes for AI trust and SME GEO...
March 13, 2026
AI-Made Products: Sales Drop, How to Communicate It
2026 consumers distrust 'made by AI' products: Edelman, Pew and Kantar measure the trust gap. How to communicate AI without losing your...
March 26, 2026
27 Underrated AI Tools 2026 (Tested by a Marketing Agency)
Beyond ChatGPT and Midjourney: 20 lesser-known AI tools we tested in 2026, from Descript to n8n. Pricing, pros/cons and real use cases for...
February 21, 2026
30 AI Websites for Marketing and Creativity: The 2026 List
The 30 best artificial intelligence websites for marketing and creativity in 2026: a broad list in 6 categories (text, images, video, data,...
September 16, 2024
Best Free AI Websites in 2026: 10 Tools Tested for You
10 free AI websites tested by Deep Marketing in 2026: ChatGPT, Claude, Gemini and more. Real limits, business use cases, and honest pros &...
July 14, 2025
Best AI Websites 2026: A Practical Guide for Real Business
We tested the best AI websites in 2026 (ChatGPT, Claude, Perplexity, Midjourney): which deliver ROI, which burn budget and why strategy...
November 14, 2025
B2B Marketing 2026: 94% of Buyers Decide With ChatGPT
94% of B2B buyers use ChatGPT before contacting vendors. Forrester, Gartner, 6sense and Semrush data on the value of LLM referral traffic...
April 14, 2026
How ChatGPT and Large Language Models Work. Simply Explained
Our neural networks expert explains how the most advanced AI works. In the simplest way possible!
February 15, 2024